Eye Catchers Signs Website Revamp

Does your website need a facelift to bring it into the new decade?

At Not Fade Away Web Design of Boca Raton, we are consistently approached by individuals who are in need of major restructuring on company websites to better market and promote a business, product or service.

Recently, we undertook a major restructuring project on a local South Florida Website for a professional signage company. Eye Catchers Signs of the Florida Keys are trusted designers, fabricators and installers of custom business, marketing and promotional signage solutions in South Florida.

The original Eye Catchers Signs website had challenges with user-friendly navigation and the majority of the content that was prepared for the website was in one image, thus limiting the ability for Eye Catchers Signs to effectively market themselves from an organic perspective online.

After initial discussions with the business leaders at Eye Catchers Signs, we were able to put together an effective blueprint for the redevelopment and restructuring of the website. This work included cleaning up navigation menus to be more descriptive of company services, development of original, keyword rich content to describe the many services that Eye Catchers Signs offers and portfolio image slideshows to improve the ability of visitors to browse company projects with ease.

As Eye Catchers Signs is one of the most respected professional signage solutions in the Florida Keys, we here at Not Fade Away Marketing of South Florida wanted to do justice to their website revamp that would correspond with the highest quality of service that TJ and the team at Eye Catchers Signs puts into each and every one of their signage projects.

During the course of the Eye Catchers Signs restructuring, the following services were performed to enhance the user-friendliness and effectiveness of the Eye Catchers website:

  • Custom Graphics Development
  • Image Slideshow Integration
  • Social Networking Integration
  • Navigation Restructuring
  • Wordsmithing Services – Original Keyword Rich Content Development
  • On-page layout customization
  • Google Map Location Website Integration

Could your website use a facelift to attract more interest for your business or personal endeavor? Give us a call today and have Not Fade Away Marketing help your business create a custom blueprint for your online business success!

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Stuart Art Gallery Launch

Here at Not Fade Away Marketing & Web Design, we absolutely love the creative process. We have an immense respect for creative artists with the talent to create truly unique, memorable pieces of fine artwork.

Recently, talented artist Mr. Stuart Draper contacted us for help with the development of his custom, online fine art gallery website design. Stuart’s goal was to create an online portfolio of some of the original pieces that he has created during his artistic career in a manner that was consistent and deserving of his stellar creations.

Stuart started with a very specific vision about how he wanted to portray his artwork online, and we were thrilled with the challenge to design and develop a website that closely applied to his vision and objectives.

After working hand-in-hand with Stuart over a period of months, we were able to help him develop a website that he could use to market and gain exposure for his commercial and private art endeavors.

The recently launched Stuart Art Gallery website is a testament to the quality of work that Stuart puts into every piece of art that he creates. Through Stuart’s vision, our team at Not Fade Away Web Design was able to create an online gallery for StuArt that provides easy access to all of Stuart’s newest creations, contact information for the artist, and a neatly integrated blog that will facilitate the ability for Stuart to create updates and keep interested visitors current on recent developments at StuartArtGallery.com.

The Stuart Art Gallery Website was built in a custom capacity for Stuart Draper. The website design and development included the following:

  • Custom Website Layout
  • Blog Integration
  • Custom Graphic Integration
  • Basic E-commerce to conduct purchases
  • Custom Contact Forms
  • Gallery Population and Enlarge Functions

Do you love creative fine art like us? Stop by StuartArtGallery.com today and commission a custom piece of artwork with Stuart to hang on your wall!

Are you looking to develop a website for your business, hobby, or personal endeavor? If so, call and speak with us today! A quality website design can be the edge that your business needs in order to truly grow in your local community. Contact Not Fade Away Web Design of South Florida today and find out how we can help you with any of your online goals. Initial consultations are always free of charge, so call today!

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Happy New Year!

With the arrival of a new year, Not Fade Away Web Design extends best wishes for a prosperous and happy New Year for all of our valued friends and clients in 2013!

As we enter into a new year, now is the time to plan for your next great web and online project!

Have you been thinking about getting a new business or new idea online? If so, make 2013 your year to make progress towards your online goals!

Here at Not Fade Away, we endeavor to provide the most hands-on customer service to help your web projects meet and exceed their online goals. We’ve got you covered for everything from local small business websites to custom marketing strategies to help you grow, attract and connect with visitors for your local business, service or idea!

Best of all, we are offering starting discounts of 10% on all of our small business services!

So what are you waiting for?!? Make 2013 your year for lasting online success by calling Not Fade Away today with any and all of your questions about getting started with your online goals!

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The Coastal Gourmet Gift Baskets

As a small business solutions provider, Not Fade Away Web Design of Boca Raton is always thrilled with the opportunity to help local small businesses create custom web presences that capture the vision and goals of the business product or service.

Recently, we were recommended to a local North Florida gift basket company that was looking for a website created with very specific functionality for the sale of gift baskets online. First, they specifically requested the development of a clean, user-friendly web presence that they could use as a store front to sell their wide variety of gift baskets online. Second, and more importantly, the owners were in need of an eCommerce system that could help to facilitate the purchase and delivery of the gift baskets to specific gift recipients through their online checkout process which would fit with their overall budgeting goals.

The Coastal Gourmet Gift Baskets Website

The Coastal Gourmet Gift Baskets is a local north Florida start-up based in Merritt Island Florida. They specialize in the creation of high quality gift baskets using only the highest quality ingredients for their valued customers. The Coastal Gourmet creates both delicious edible baskets that make the perfect corporate or personal congratulatory gifts, as well as gift baskets for the house made with aromatherapy and fragrant ingredients that are certain to help fill your living spaces with the perfect mix of delectable treats.

After many weeks of working hand-in-hand with the owners of the Coastal Gourmet Gift Baskets, we are proud to announce the launch of a web presence that applied specifically to both the graphical and eCommerce needs of our client.

Some of the features and functionality that were built into this web design project included the following:

  • Customized Graphical Layout
  • Custom Graphics & Branding
  • Photo Editing and Re-touching
  • Basic Search Engine Optimization
  • Advanced eCommerce functionality to capture gift recipient addresses
  • Social Networking Integration
  • Custom Contact Form
  • Customized Checkout Process

We invite you to visit The Coastal Gourmet Gift Baskets today! Order your favorite gift basket creation for that special someone in your life, just in time for the holiday season.

Is you business looking for help navigating the process of getting your business online? If so, we can help you with all the steps from the initial brainstorming and strategy planning needed for web design all the way through to online marketing services to help your business connect to the online world.

Contact us today for more information or for a free consultation to see how Not Fade Away web design & marketing can help with your online endeavors!

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Spearcrazy Hats!

Hats are a critical component of any tropical living, saltwater based lifestyle. Whether taking shade from the sun or making a fashion statement, a good quality hat can help to define your day on the water.

Recently, our good friend Captain James Simcic of theĀ Spearcrazy clothing line, developed a creative line of high quality Yupoong Snapback Hats for the most recent incarnation of his line’s clothing offering.

In order to quickly get the hats direct to Spearcrazy‘s passionate fan-base, Captain James called us with the request to develop an e-commerce solution to sell and distribute his hats online.

After we heard the specifics of Spearcrazy’s needs, we were able to develop a solution that was both time and cost sensitive.

The result is a great new collection of hats online at the online home of the Spearcrazy clothing line.

Are you looking to get your next line of products online? Contact us today to discuss the plethora of options available online today for your next e-commerce endeavor.

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Fish Tales Market & Eatery Website Launch

Here at Not Fade Away, we love transforming client’s websites into online storefronts that help to illustrate the unique qualities and personality of their business. This is especially true when we are approached by a business that we have loved and used ourselves for many years!

That is why we were thrilled when we were recently approached to help redesign the web presence for Fish Tales Market & Eatery, a Marathon, Florida Keys based boutique fish market and fresh seafood restaurant.

Fish Tales Market & Eatery is the oldest Fish Market and Restaurant on Marathon Key. Located in the “Heart of the Keys”, Fish Tales is a full service fish house, offering fresh fish, shrimp, stone crab, lobster and other local seafood. Homemade Bratwurst and Italian Sausage, cheeses, salsa and spreads are also available.

The owners of Fish Tales came to Not Fade Away looking for a custom revamp of their existing business website. They related that as a part of their new website build they wanted something that was a fresh look for their business that incorportated a lot of the feel and personality of their charming fresh seafood establishment.

After some design time we were able to develop a web layout that Fish Tales’ owners thought helped to accurately portray their site while providing them with a new, more “connected” web presence.

Some of the features that we provided for our client in this build included:

  • Custom Web Layout
  • Custom Graphics & Basic Branding
  • Basic Search Engine Optimization
  • Photo Gallery
  • Custom Contact Forms
  • Social Networking Integration
  • Google Maps Integration

Have a look at the new Fish Tales Website Today!

Are you looking for a new web presence to help your business or service stand out from the competition?

Contact us today for more information or for a free consultation about getting your business online and connected to world today.

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Exposure through Local Online Classifieds

Here at Not Fade Away Marketing & Web Design, we are routinely asked for help in generating new traffic sources for client web presences. As most web owners quickly discover, creating a professionally designed, user-friendly web presence is only the first step in creating a lasting on-line presence for business or personal needs.

Once the initial stages of design are completed and owners are prepared to launch their new websites to the world, the realization of the importance of web traffic can becomeĀ  instantaneously noticeable. As a means of combating the surprise that comes with a new website and no web traffic, owners should have a marketing strategy and promotional game-plan in place to help make web launches truly successful.

Unless a new website is launched in coordination with a new successful viral video, strong social networking hype, or other news generating event that guarantees web traffic to a new web presence, chances are that building a successful online business will require time and focused marketing activity to establish consistent web traffic, which eventually can establish possible online revenue streams.

As one facet of a comprehensive marketing strategy for client websites, we routinely recommend marketing resources for effective development of immediate and short-term traffic for websites.

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Backlinking Campaigns

The process of back-linking connects your website with the infinite universe that is today’s world wide web. On a very basic level, it is the process of soliciting hyperlinks back to the client website in order to increase the methods through which a website can be found, thus contributing to positive Search Engine Results (SERPS).

When a website is first published, no matter how beautiful, easy-to-use or high tech it may be, it effectually is a lonely island in a sea of unlimited connectivity. Without any connections, the website will sit static without exposure for the next great idea or stellar business service. Only through the efforts of back-linking does a website begin to take on shape with connectivity, exposure and eventually traffic.

Back-linking efforts begin from the 1st day of launch of a new project, when owners proudly write friends, family and associates with shiny-new website addresses attached to a company’s first emails. In many cases, the owner unknowingly starts the process of back-linking, if only with efforts of a temporary basis via email marketing.

As online businesses shape their marketing strategy, back-linking and how back-links will be cultivated, begins to become a point of great significance in the overall online Search Engine Optimization Strategy.

Recently, Not Fade Away completed a ranking of local and regional directories for client back-linking campaigns. In an effort to assist our clients with Search Engine Optimization of the highest effectiveness, we offer back-linking services to meet your online goals.

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Recent Branding Projects April 2012

The month of April has been a productive one for branding development here at Not Fade Away. This month we completed branding projects for both existing and new clientele in the South Eastern United States.

What follows is a few graphic designs that were proposed, some accepted/ some rejected, in the formulation of new branding for client company labels, websites and print materials. We also have included a few looks at our newest logo creations here at Not Fade Away.

ECO Pourri – A New, Natural Potpourri Line that manufactures high end potpourri with the finest component ingredients.

Scentful Earth- The Parent Company of three great, natural Home and Bath Product Lines.

NFA Marketing & Web Design – Recent Updates to our Company Logo.

If you need help creating your own company branding, please contact us today. We would be happy to discuss your project and how we could help.

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GeoTargeted Marketing Website Design

Recently here at Not Fade Away, we had a unique request from a local business. Their expressed concern was that they were in need of a custom designed website that would accurately reflect their initial company branding, while interfacing with a previously built web presence provided by their business sales associates. The second request was for a budget for the build that understood the constraints of a fresh start-up.

In order to facilitate the greatest level of customized service for our valued clients our team came up with a design that could reflect the look and feel that was desired by the client while still providing the user-friendliness that is imperative for any great web design.

As the build proceeded, it became apparent that the company would be working more and more with social networking and social networking management, and custom social networking development was easily and quickly bundled into the budget of the overall build.

When completed, the company website for Geotargeted Marketing was in-line with the company vision. After completeing the project, the owner of GeoTargeted Marketing shared this sentiment with us…

“After interviewing more than several web designers I setup an appointment with Not Fade Away Web Design, to discuss a vision for my business. We discussed many ideas and they offered considerable marketing and technical knowledge that made the decision easy to engage Not Fade Away to design and brand my business. Also factoring in my decision was their fair and reasonable fee to design the website. In the course of developing the site we communicated via voice and email and Not Fade Away was prompt to respond to my questions. I am so proud of the website that Not Fade Away designed that I would highly recommendNFA for any website/marketing project you may be considering.”

We are proud and thrilled to have worked hand-in-hand with the owners at GeoTargeted Marketing. Have a look at their company build today!

For any help with your next web or small business project, please contact us on our simple website form or call us at your convenience for a Free Consultation.

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